This year, the Marche region decided to focus on entertainment and image to celebrate its annual festival.
The idea was to bring the fascination of art, architecture and the landscape of the Marche region to the Grand Place in Brussels, i.e. to ‘turn’ the region’s beauty ‘into a show’ with one of the largest architectural Multivisions ever realised in Europe and the world.
This artistic installation was conceived and designed for the Marche Region by Multivision designer Paolo Buroni, who, in his large multimedia installations, fuses images with music and architecture, creating a single language.
The magnificent Hotel de Ville, the ancient palaces and the floor of the Grand Place are completely frescoed by Raphael, Crivelli or a verdant Marche landscape.
Inhabitants, passers-by, spectators, are immersed in a magnificent world of slowly changing images and music, an imaginary and surreal world but made with the real treasures of the Marche.
The Grand Place in Brussels, lends itself in an absolutely excellent way to the realisation of this magic because of its unique architecture, but also because of the exceptional theatricality of its space skilfully created by the ancient planners.
Subsequently, this installation was also repeated in the square in Pesaro.